Become a Guide

SANDEMANs NEW Europe is a young, dynamic, international company that operates in 18 cities around Europe, the Middle East, and the US. Constantly evolving, constantly expanding, we are always looking for innovative, enthusiastic, talented new members for our team.

With over 80 different tours running daily across our network, catering to thousands of guests every day, we are the largest walking tour company in Europe.  Over 400 guides employ us to bring travelers to their tours throughout the year, and behind the scenes our team of City Managers, Meeting Point Managers, Partner Relations Managers, bookkeepers, designers and sales agents work around the clock to ensure that our daily operations run smoothly, our company continues to grow, and that both guests and guides enjoy their tour experience every time. 

With the European tourism market growing every year, SANDEMANs NEW Europe provides opportunities for the right people to get involved in this exciting industry.  With a working environment that is never boring, as well as possibilities for international travel and promotion, this is the perfect place for those seeking a challenge.


Interested in becoming a guide but don’t know where to start? Feel that you have the personality and passion to be successful? Looking for a fun, flexible and satisfying way of earning money? SANDEMANs NEW Europe can help you on your way to establishing yourself as a guide in your city. Once established we can provide you with an extensive customer base and the support needed to operate as an independent guide.
  • SANDEMANs NEW Europe only works together with guides who are legally allowed to work in their chosen location.
  • Guides must comply with local laws regarding self-employment and registration. You must have the correct visa that allows this kind of work. We are unable to help with any visa applications.
  • Israel has special licensing laws for tour guides - all guides must be fully qualified.
  • Guides should already be established in their city of choice before entering into a working relationship with SANDEMANs NEW Europe.  
  • If you are not already living in a city where you would like to guide we will not consider your request.
  • Guides should be able to speak the language they are wanting to guide in (English, Spanish or German) at a native level.

Apply now

To apply please click on your city of interest

Who we are looking for

SANDEMANs NEW Europe is dedicated to providing top-quality tours and exceptional customer service across the board. We look for people who share our belief that every visitor to one of our cities should have the best possible experience throughout their stay. Potential team members should be passionate about their city and take pride in sharing it with others.

For positions of employment such as City Managers, Deputy City Managers and Meeting Point Managers, we look for people with leadership and organisational skills, as well as the ability to work under pressure and to take initiative. Fluency in English and proficiency in the local language is a requirement for management positions in all of our cities and further languages, especially Spanish, are always advantageous.

When entering into a working relationship with freelance guides, we look for people who can present tours to the standard we advertise and that customers have come to expect. Guides should be knowledgeable, confident, charismatic and above all have outstanding presentation skills.

Our Corporate Philosphy

We pride ourselves on quality and our reputation for excellence.

With over 1.5 million guests per year, we are proud to maintain an international presence without forgetting the importance of local expertise.  Being one of the largest walking tour promoters in the world isn’t just about providing tours; it is about developing responsible tourism and preserving local flavors.

SANDEMANs NEW Europe is committed to promoting exceptional walking tours that go beyond the industry standard and set us in a league of our own. Not content to be one of many, as we advance into the future we will continue to look for creative and innovate ways to improve not just our tours, but the concept of what the walking tour industry can offer as a whole. By working with over 600 employees and freelancers, SANDEMANs NEW Europe is changing the way city tours and information resources are organized, while creating a new standard for expectations within the market.

We partner with over 800 accommodation and service providers across our 13 country network, a synergy which not only means better results for tour guests but also for our partners. Being committed to nurturing an international network of partners means that we are able to go beyond simply showing you the sites; we are able to tailor private tours, and to facilitate additional services like transportation at reasonable prices.

Contact Us

+49 30 510 500 30

If you have further enquiries please contact us using the form below.
We will respond within 48 hours. Most emails are answered within 2 hours during normal business times.